Ugly Animals Need Love Too

Zoos can help save species, but are they only saving the ones we like?

Ugly Animals Need Love Too
This bat isn’t exactly cuddly, and that might mean he may not be around much longer. [Image Credit Matt Reinbold]
By | Posted December 8, 2010
Posted in: Environment
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Zoos are like fancy hotels, albeit without the fluffy pillows and individually packaged soaps, or so says Daniel Frynta, an ecologist at Charles University in Prague. Only the “richest” animals get to check in. And if an endangered species gets a room, he says, it might just survive.

Frynta defines a rich animal as one that we like. And, he says, we have very specific taste.  It’s got to be big.  It’s got to be cute. It’s got to behave or look human-like.  If it’s colorful, we like it.  We also like things that play and speak and travel in family groups.  Those animals, he says, get to stay in zoos.  Poor animals—the ugly ones—stay outside where their habitats are quickly being destroyed.

Species in zoos are often protected from total extinction because they are commonly the subjects of captive breeding programs in which staffers entice animals to mate and reproduce offspring that can then be released into the wild or shared with other zoos. Although it’s hit or miss, captive breeding represents the last hope for survival for many species. The Hawaiian crow and the Seychelles giant tortoise only exist in zoos, for example. The Arabian oryx was once extinct in the wild, but captive breeding programs allowed for the release of individuals back into their native habitat. And zoos often fund conservation programs that happen outside their walls.  “The record is imperfect,” says Nate Flessness, science director at the International Species Information System, “but zoos are the only ones doing anything.”

David Stokes, an ecologist at the University of Washington Bothell, agrees, noting that a biodiversity crisis is at hand. The current rate of extinction is up to 1,000 times faster than it would be without humans, according to the International Union for Conservation of Nature and Natural Resources (IUCN). The surviving species will “be the ones we decide to save,” Stokes says. If zoos decide not to save “ugly” animals, they could go extinct. Snails and insects, for example, almost never make it into zoos.

Still, zoos have their drawbacks: Studies comparing the life spans of animals in zoological parks with their wild counterparts have found that captive animals tend to live shorter lives. Elephants, for example, live an average of 36 years in the wild, but only 17 in zoos. For many species, however, zoos can be a vital refuge from poaching, habitat loss and disease.

Yet, Frynta’s research shows that zoos may not be entirely living up to their conservation promises. In a September 7 PLoS ONE paper his team asked Czech citizens to rank pictures of endangered and non-endangered parrots from most to least beautiful. The researchers then compared the rankings with worldwide zoo holdings and species’ conservation needs as defined by the IUCN. Overwhelmingly, zoos are keeping pretty birds rather than endangered ones.

That’s because zoos have another kind of survival to worry about: their own.  “We have to deliver what our visitors want,” says Greg Bockheim, director of the Virginia Zoo in Norfolk. Visitors want to see animals they like and recognize.  Frynta agrees: “Zoos full of endangered but ugly animals will never make money.”

And although gorillas and lions would not have to empty their bank accounts—if they had them—to check in at these so-called hotels, such popular mammals can certainly entice visitors to empty their own pockets. A white tiger, Bockheim says, can triple zoo attendance—And directors could put that money toward conservation for less beloved animals, he says.

Many zoos, however, are reluctant to discuss their efforts to balance conservation priorities and profit. Calls to more than a dozen zoological organizations were not returned, including the Wildlife Conservation Society, a conservation organization that also manages five zoos in the New York City area.

A solution may lie in the fact that unlike ideas about human beauty, our love for some animals and ambivalence toward others may be universal, Frynta says. In a cross-cultural study comparing students in Prague with tribespeople in Papua New Guinea, Frynta’s team found that the two groups think the very same snake species are beautiful.

By knowing what people do like, zoos could enhance the public’s support of species we don’t want to cuddle with, Frynta says. Want the public to connect with a snail or a bat? Give it a human name, like George or Sally; tell people about its family; design an exhibit that allows visitors to understand the animal’s daily life, Bockheim says.

And, if directors can’t get everyone to love a homely beastie, pick a prettier but still threatened one. In every group of animals, Frynta says, “we can find some species which are highly preferred and also endangered.” By protecting the panda, zoos can encourage the conservation of the entire forest in which it lives—and the charismatically challenged animals that live there too.

Others are less optimistic about the fate of creatures that have a dearth of animal magnetism. “Of course they are doomed. Why wouldn’t they be doomed?” asks Anna Gunnthorsdottir, an economist at the University of New South Wales Australian School of Business in Sydney who studies how human preference changes conservation behavior. Even if zoos follow all of Bockheim’s suggestions, there are just some animals we may never love.

Last year, for example, the United Nations Convention on Migratory Species declared 2011–12 the Year of the Bat. Their Web site does all the things Bockheim suggested; it says bats are “exceptional, delightful, fascinating and likeable.” The Year of the Bat follows the Year of Biodiversity, the Year of the Gorilla, and the Year of the Frog, each of which the World Association of Zoos and Aquariums (WAZA) celebrated with activities at zoos all over the world. This year, however, they will not be planning anything big. Bats are simply “not a topic that will attract that much attention,” says Markus Gusset, WAZA conservation officer.

And even if zoos wanted to breed every endangered species in the world, there just isn’t room in zoos, Bockheim says. “You can’t save everything, that’s just how it is.”

Frynta, however, is not ready to give up just yet. He has faith in the conservation community. “We have just one goal,” he says, “the survival of endangered species.” And their survival, he adds, may have little to do with the animals themselves. It could simply depend on how we manage our guest list.

Posted in: Environment

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  1. Based on my own research as a psychologist and the findings from labs around the world, there are many things left unanswered about how to advertise endangered species or improve perceptions towards those “ugly” species. Though the survival of endangered species is important for biodiversity, it is hard to say (economically and perceptually) what drives the negativity specific species receive (i.e., bats, spiders, eels). Additionally, the same construct (ugly, bad, evil) has been a reoccurring theme of human expansion (see Ernest Thompson Seton). There is no, one-size-fits-all solution to how zoos might arrange their cast of creatures, but perhaps there may be ways in which to expose those ‘ugly’ creatures as beautiful members. The author correctly points out anthropomorphizing has been shown to increase explicit attitudes towards otherwise ‘ugly’ creatures. Indeed, Disney and other cartoon animators have made fortunes on this notion (i.e., A Bug’s Life, Mickey Mouse, Finding Nemo, etc.); but that only goes so far. The implicit attitudes towards these creatures may be in our biological makeup. It would be evolutionarily advantageous to avoid animals like the bat (spread disease), avoid the lion (predator), dislike the maggot (harbinger of decay). If the zoo, or public really want a change in the perceptions of these negatively valanced creatures they should bear in mind the biodiversity of each animal and try not to fall into what social psychologists would call “the Tragedy of the Commons.”

    Nate Ring, December 8, 2010 at 7:06 pm
  2. This is such a great article, well done Rose and a very interesting area of debate. In a recent discussion I had with London Zoo, they called themselves a ‘Modern Ark’, but like you say, is it only the animals ‘we like’ that get to stay and in effect are cash cows to keep the revenue stream flowing for the zoo’s themselves.

    Melanie Gwinnett, December 9, 2010 at 5:18 am
  3. Thank you, Rose, for a thought-provoking article. And to interested readers, the Year of the Bat campaign is here to tell you that bats, once you get to know them, are brilliant, beautiful and breathtaking. Mysterious and misunderstood, bats are also essential to our environment. It’s true that ‘sexier’ animals like tigers, gorillas and pandas get all the good press (and draw in the zoo crowds), but bats have been given a bad rap. We agree, beauty is in the eye of the beholder, yet conservationists have a responsibility to give equal time to the at-first-glance less than cuddly creatures. The Year of the Bat is pleased to be working in partnership with WAZA and other great organizations around the world to educate people about bats, their ecological significance (insect control, pollination, seed dispersal) and why bat conservation is important in today’s turbulent world. Many zoos will be promoting Year of the Bat in 2011 and 2012 with educational programs, bat-related activities and events. And if you’re looking for an unusual way to celebrate the New Year (and happen to be in Asia), stop off on January 1 at Zoo Nagara, Malaysia’s national zoo, for the Year of the Bat Southeast Asian launch and festivities.

    Mia Brozovich, December 9, 2010 at 11:20 am
  4. Nice article. But not in all aspect true. The example with the elephants that live longer in wild is true but that doesn’t give the author the right to generalize that “captive animals tend to live shorter lives”. A lot of good world-wide zoos have educational programs involving insects for ex. (ants, snails, spiders – London ZOO) so things are moving in the right direction, maybe a bit slower as we would like it to be.

    vlad, January 23, 2012 at 6:24 am
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